top 5 mistakes running stores make online

The Top 5 Mistakes Running Stores Make Online

As an industry on the whole, run specialty retail was a late arrival to the world of online commerce.   A Running Industry Association (RIA) Retailer Survey found that in 2019, only 27% of running stores reported having an eCommerce presence. The onset of the pandemic and subsequent rapid shift towards online-centric consumer behavior drove […]

why use skus blog post image

Why Does Run Free Project Use SKUs?

We’re often asked Why does Run Free use SKUs instead of UPCs to organize products? It’s a great question and this article explains the reasons.   The Challenge of Relationships at Scale Our platform design philosophy prioritizes automation at every turn.   When it comes to managing inventory online, the best way to maximize automation […]